Case Study | Vibrant Life Oklahoma
Client: Vibrant Life Oklahoma
Goal: To create a home health care business for Dr. Warren that gets away from insurance billing going from traditional chiropractic care to a cash business in natural health and wellness. Establish a new brand, Vibrant Life Oklahoma, as the leader in natural health and wellness treating patients in their home or office in the Tulsa area through marketing, PR, sales, and partnerships. The goal was to create a brand, a website, and marketing plan to open a new revenue stream for Dr. Warren, give him the freedom to not be tied to an office, and create a cash business that is not relying on insurance.
Marketing/PR Plan: Utilize local media to brand Dr. Warren as the health and wellness expert in Tulsa, create a website that is search engine friendly, become top in Google through search engine optimization locally and nationally for key terms, and create key partnerships with niche groups to treat their members.
Results: After 2 years, Dr. Warren’s business is now 70% home health and 30% chiropractic care. His monthly revenue has gone up 375%. Vibrant Life Oklahoma is getting at least 5 leads per week locally and nationally for key terms through search engine optimization.
“Deedra really listened to our goals and helped give clarity and focus to our vision. And more importantly, gave us the insight, support and services to achieve those goals. Her experience and
expertise in creating a presence for your company are outstanding. She has such a passion and enthusiasm that you know she’s truly your partner, and we trusted her with our vision from the beginning. As a business owner there are advertising expenses you regret spending money on, but never have we regretted the investment with D2 Branding. Deedra goes above and beyond our expectations and absolutely delivers on all she says she will!” – Dr. James and Laura Warren, founders of Vibrant Life Oklahoma